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Online Shakespeare game attracts 22 million players
2010/02/05

Hacked navy site aims to be back online soon
2010/02/04

Hacker attack takes Russian newspaper offline for days
2010/02/03

Bank of America site suffers downtime
2010/02/02

Hackers from the US are most feared by IT and security executives
2010/02/01

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Date: 09 February 2010
Website tests in the last week:
1542971
Errors detected in the last week:
35155
 

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UK consumers are 'more e-tail friendly' than US counterparts

2008/11/13

British consumers are more inclined to use online retailing - or 'e-tail' - services than their American equivalents, new research suggests.

A survey produced by LinkShare and Jupiter Research has indicated that consumers on this side of the Atlantic will spend 40 per cent more than the average US citizen on online purchases.

The report also indicates that the UK will see 24 per cent more of these types of transactions overall than in the US.

Yasuhisa Iida, co-president of LinkShare said: "We were surprised to find that US consumers lag behind their UK counterparts in how they use the internet to help stretch their dollars in a tough economy."

This underlines how important a fixture online retailing is in the UK marketplace and how the operators of these sites should be alive to the need for effective website monitoring to ensure smooth service and user-friendly interfaces.

LinksShare is an online marketing services company based in the US.ADNFCR-1362-ID-18875619-ADNFCR

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