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Virgin questions broadband speed tests | | 2008/10/16 | | Leading UK broadband internet provider Virgin Media has raised doubts over the validity of the current methods used to measure broadband speed.
The company has recently been assessing the testing undertaken on UK broadband services, which they claim can rely on "dirty data" and use test data which is too small.
Virgin Media is itself launching one of a new generation of high-speed broadband connections which rely on the burgeoning UK fibre optic telecommunications network.
With increasing internet speeds and a rising demand for online service across all areas of society, the importance of maintaining uptime and efficient website monitoring has never been greater for UK businesses.
Head of broadbandchoices.co.uk, Michael Phillips, told the BBC that Virgin's comment did highlight an existing issue in the market, but argued that testing better-suited to the new wave of high-speed connections would be costly.
"If you host a server you have to pay for a feed to the internet and to get one that is reliable could prove prohibitive," he said.
Virgin has argued new test should include not software but hardware solutions attached directly to computer terminals, as the current data package testing method had been outmoded by faster broadband services.
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